The Biggest Mistake a Product Manager can Make is a Big One

A product manager's role is to make successful bets on the product and take the product to a higher orbit. But making a bet also implies that some decisions will be successful and some will fail. For a young product manager this situation presents a dilemma. Does he back himself and take a risk. Or … Continue reading The Biggest Mistake a Product Manager can Make is a Big One

Mockup Tools – Balsamiq & Prototyper

Software tools for creating mockups & wireframe are fun to use. For product managers such tools are like what MS-Paint is for other people. (Btw, there is difference between mockup diagrams & wireframes diagrams. Check this link - here. Wireframe < Mockup < Prototype, when measured by user experience quotient.) I recently used 2 popular … Continue reading Mockup Tools – Balsamiq & Prototyper

Measuring User Experience by Number of Clicks

There is a school of thought in user experience (UX) design that says that a user must reach from his starting point to his desired place by clicking the minimum number of times. I remember having to redesign screens for a reporting engine where I was asked to throw away a week's effort and come … Continue reading Measuring User Experience by Number of Clicks